Have you noticed that some photographers seem to have wordsmith skills that match (or even surpass) their photography skills?
Their words are bursting with personality and passion for what they do and who they do it for. The right person can’t help but be drawn in and filled with a desire to work with them.
But for most photographers, this doesn’t come easy at all. Are you one of them?
It’s mega frustrating when you know that you’re the right photographer for your ideal client but you feel unable to get that across when you write.
Whenever you attempt to write copy for your website, social media or emails it seems to end up generic and bland. It doesn’t reflect who you are and what you do AT ALL.
If you’re the only photographer in town then you can get away with poor copywriting.
But if you want your ideal client to notice you in this overcrowded marketplace then it’s time to learn how to work magic with your words.
The good news is that you CAN learn. Easily and quickly!
It has nothing to do with the writing rules you learned in English class or the corporate world (where starting sentences with conjunctions is a crime) and everything to do with how you make people FEEL with your words.
Let me walk you through four simple tips that will immediately and drastically improve the effectiveness of your copywriting.
This 60 minute copywriting workshop for photographers will take you from composing generic, ‘lost in the crowd’ copy to crafting high impact words that fill your ideal client with a desire to work with you, and ONLY you.